As a sister-lead, B-corp certified business, we want to stand proud about what we do and with that comes an integral sense of responsibility.
The term sustainability is somewhat at odds with our industry, an industry that thrives of newness and utilises natural resources. There is no denying that. That's why we don't shy away from impact and instead focus on being the most
responsible brand we can be. We are proudly a B-corp business and strive to do better year on year.
We continue to grow the brand in a conscious way - always with an unwavering commitment to do better. We by no means know it all and there have been mistakes along the way.
An overview of our approach can be discovered below with a more in-depth review on our annual reports. Please do get in touch with any questions or advice, we'd love to hear it.
"Trying to act truly sustainably is incredibly challenging in an industry that is so driven by seasonal consumption and newness. For us, sustainable fashion means embracing a slower, non-seasonal approach and creating meaningful pieces that can last."
Our packaging is both beautiful whilst also being kind to the environment.
Our paper bags and boxes are crafted from FSC sustainably sourced paper and can be easily recycled alongside household paper recycling systems. Our pouches are crafted from Raime; a natural fibre woven from the fibre of the raime plant and biodegradable. Our pouches are designed to be used for storage of our jewellery whether that’s on the run in your handbag or at home. After that, Raime, as a plant-derived fibre, biodegrades. We have eradicated the need for plastic mailing bags and instead crafted FSC e-commerce boxes that are both hardy and recyclable.
“One of the biggest challenges in the jewellery industry is eradicating
plastic. What a lot of consumers do not see is the copious amounts of
polybags used for shipping across international supply chains. This was
such a tangible issue for us that we simply could not ignore.”
Rosanna Wollenberg, Co-Founder